Interest of future medical professionals in studying advertising and information technologies

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Advertising and information technologies (AIT) are playing an increasingly important role in modern medical practice. They are transforming communication between doctors and patients, supporting the promotion of medical services, and building trust in healthcare institutions.

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Interest of future medical professionals in studying advertising and information technologies / S. Hrankina, L. Rysovana, S. Nadozirna, M. Halycha // Scientific Research: Unveiling New Theories and Applied Solutions : Proceedings of the 1st International Scientific and Practical Conference, Santiago, Chile, May 5–7, 2025. – Santiago, 2025. – P. 163–166. – (European Open Science Space : Collection of Scientific Papers ; 2025 ; issue 34).

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